identity

Results of the sociological research conducted in 2013 for the purpose of studying of level of tolerant consciousness of youth of the Chechen Republic are given in article. Specifics of ethnoconfessional identity and formation of tolerant installations of students are considered.

The author’s position on a problem of interaction of traditions and innovations and their influence on society governance is presented in the article. The system of traditional values is considered as the popular and effective tool of policy. The author investigates importanceand place of tradition in the situation of globalization process and confrontation of different centers of force.

The subject of the investigation performed with the method of the analysis of discourses of the official documents presented on sites of republics Marii El, Mordovia and the Udmurt republic authorities is a problem of ethnization of political discourse in the process of formation of a public image of republics in the beginning of XXI century According to the author, the degree of republican policy of identity ethnization depends not on the constitutional status of republic or ethnic structure of the population but mainly from economic potential of republics and ability of local elite to acc

In the article the opposition «we» and «they» is considered (based upon the author’s definition of civil identity) in various sociocultural situations, historical eras taking into account civilization specifics. Splits of society provoke distinctions of degree of formation of civil identity and cause its features. The author comes to a conclusion that social splits and stratifications don’t give the methodical chance to study civil identity as a certain universality. So, the paradoxical civil identity is formed in nowadays Russia.