Cite this article as:

Mogilevich B. R. The double-nature of uncertainty and risk phenomena under cross-cultural communication. Izvestiya of Saratov University. Sociology. Politology, 2021, vol. 21, iss. 4, pp. 421-425. DOI: https://doi.org/10.18500/1818-9601-2021-21-4-421-425

This is an open access article distributed under the terms of Creative Commons Attribution 4.0 International License (CC-BY 4.0).
Heading: 
Scientific section. Sociology
UDC: 
316.347
Language: 
Russian

The double-nature of uncertainty and risk phenomena under cross-cultural communication

The article studies the phenomena of uncertainty and risk, namely their double-nature. It is shown that uncertainty and risk are inherent in people’s life cycles. Their importance grows at present due to the abundance of information and digitalization. Special attention is paid to the various points of view on this problem and its characteristics. Moreover, uncertainty is one of the cultural categories in terms of cultural types. In this respect uncertainty and risk acquire special importance in the course of cross cultural communication. The ways of reducing uncertainty and risks are highlighted, namely adherence to the principles of Cooperation and Politeness. 

Author: 
Mogilevich
Branislava
R.
,
Saratov State University
,
Russia, Saratov, Astrakhanskaya 83
,
mogilevich@sgu.ru
Key words: 
uncertainty, risk, disorientation, globalization, fluid modernity, uncertainty reduction theory, cross-cultural discomfort
DOI: 
https://doi.org/10.18500/1818-9601-2021-21-4-421-425
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